Marine Serre, the future of French fashion

LVMH 2017 award winner Marine Serre joined the official calendar of Paris Fashion Week this year. An inaugural entry into the big league. Here’s the story.

Marine Serre
Selected by PROMOSTYL
From tennis court to runway

Nothing about Marine Serre’s entry into the world of fashion was predestined. Daughter of an SNCF ticket inspector, she spent a peaceful childhood in Corrèze, distinguishing herself from her peers with a pronounced talent for high-level tennis. After missing out on selection for Roland Garros, the 18-year-old turned her focus to fashion, enrolling in a five-star fashion course at La Cambre – a prestigious Belgian fashion school.

Marine Serre
Selected by PROMOSTYL

She then went on to work for Demna Gvasalia at Balenciaga and completed an internship at Alexander McQueen. It was in 2016 that the future winner of the LVMH award began to turn heads; her first collection as a young graduate caught the eye of influential concept-stores such as The Broken Arm, Opening Ceremony and Dover Street Market.

Marine Serre
Selected by PROMOSTYL
Marine Serre
Selected by PORMOSTYL
Retro-futuristic femininity and athletic technicality

In March 2018, Marine Serre presented her third collection, ‘Manic Soul Machine’, at Paris Fashion Week, a great first for the designer with a boyish aesthetic. On the programme? Outfits with unique stylistic identity effortlessly blend in with the technicality of an athletic wardrobe and the fluidity of intimately feminine cuts. A biker-style leather jacket with all the appeal of the Bar suit is thrown into the mix, as well as decidedly sporty tops and draped dresses made from recycled vintage silk scarves.

Marine Serre
Selected by PROMOSTYL
Marine Serre
Selected by PROMOSTYL

Also present is an emblematic signature of the (just) 26-year-old designer: the oriental inflection of the crescent moon is once again visible on all-over body suits, acting as retro-futuristic second skins. It seems that the future has found a name in Marine Serre, and not just any future: the future of fashion.

Marine Serre
Selected by PROMOSTYL
Marine Serre
Selected by PROMOSTYL